Fijian businesses are coming together under the Fiji Trade Commission banner to showcase the taste of Fijian delicacies at the Auckland Food Show next week from the 25th – 28th of July.
The Fiji Trade Commission, together with Investment Fiji, as part of the Fiji Ministry of Trade is proud to support Fijian SME’s and exporters to participate in trade shows such as this, not only to give them an opportunity to pitch their products, but also so they can get latest market insights, consumer demands & best practices which they can take back with them to Fiji.
Mr. Daniel Stow, the Trade Commissioner highlights that through such an extravagant tradeshow we can demonstrate Fiji’s ability to produce niche and premium products suitable for oversea exports.
“We are pleased to be back for the Auckland Food Show for 2024. We believe this is an ideal platform for Fijian exporters to showcase their premium range of products to a targeted international audience of buyers, importers and distributors.
“Some of these companies are fulfilling their social responsibilities in Fiji by engaging with the local village communities as a step towards reaching their end manufacturing goal, such as engaging with ginger, turmeric and chili farmers that provide these commodities that are used to create either their natural spices, juices or hot sauces,” explained Mr. Stow.
The Fijian and Pacific diaspora in New Zealand enjoy the taste of home and are always keen on going to their nearest dairy shop in their suburb that provides them with Fijian delicacies and brands.
This tradeshow provides the Fijian brands an opportunity to be scouted out by bigger supermarket chains and stores allowing the Fijian taste to reach the wider kiwi and Fijian customers.
“The Fiji Trade Commission is pleased to work with these exporters in helping them find new markets for their products and also help support jobs and local communities in Fiji,” said Mr. Stow.
There will be a variety of Fijian made snacks, food, spices, hot sauces and coffee to try at the Auckland Food Show this year. The companies that are participating at the show in the Fiji Booth are Fiji Fire, Daily Goods, PanPac, Bula Coffee, Aztec Farms and FMF.
Come on down to the Auckland Showgrounds to have your own feel and taste of Fiji and be part of supporting the community back home.

